A hive of creative activity....
The studio at DECIDE became a hive of activity when creating a brand name, identity and packaging redesign for a luxury range of honey which would stand out in what’s an increasingly crowded sector.
The brand boutique project led to the creation of ‘The Travelling Bee Co’ brand, designed to enhance its unique personality, artisanal qualities and Northumbrian heritage. We helped future-proof the brand by identifying new opportunities to extend the portfolio of products in both food and non-food categories.
The creation of The Travelling Bee Company brand helped to increase sales by over 500% as well as transforming the business and securing listings in premium retailers and resulted in a Silver DBA Design Effectiveness Award win.
What we did
- Name Generation
- Concept Development
- Strategy Implementation
- Branding & Packaging Design
- Bespoke White Space Session